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GEELY PHILOSOPHY

For many years, Geely brand is committed to the same principle: overcoming the frontiers of technological capabilities, making technical breakthroughs in the field of automotive production, creating high-quality and safe cars, striving to become one of the world’s leading automakers.

The power of Geely is expressed in its passion for innovation and continuous improvement of its products, with a focus on safety, quality and technology with the care for the environment.


GEELY AUTO BRAND ATTRIBUTES

Approachable

Geely Auto is the independent and authentic Chinese brand that is able to achieve on a global basis.

Bright

We are at the forefront of the Chinese entrepreneurial mindset, we are optimistic about the future and the willingness to succeed.

Stunning

We benchmark against global designs but with unexpected refinements that are inspired by Chinese consumer requirements. We’re not making global cars, we’re taking Chinese cars global.

Surprising

The latest technology should not be associated with the price tag, we believe that technology should be accessible to all and integrate seamlessly into the user’s experience. Design Philosophy  Geely Design